Adrian is an experienced brand consultant who has advised many of the world’s leading organisations. He led the corporate branding practice at Landor, and was Managing Director of the London office. He has also held senior management and consulting positions at Siegel & Gale, Uffindell and Fishburn Hedges.

His projects include the global re-branding of Andersen Consulting as Accenture, advising British Airways on their brand architecture, the repositioning of Swiss Re and the successful rebranding of Telecom Australia as Telstra.  Other clients include Multifonds, BP, the European Investment Bank, Saudi Aramco, Jones Lang LaSalle, TNT, UBS and Zurich FS.

Adrian’s competencies include brand research, definition, architecture, engagement and expression, briefing and brand management.